The Online 401(k) Adds 250th Customer, Reaching Small Businesses across 34 States

SAN FRANCISCO (June 12, 2002) - Decimal, Inc. (www.theonline401k.com), the online retirement company, has reached its 250th customer milestone in June 2002, thereby increasing its penetration in the small business 401(k) market to 34 states across the country.

“We are very pleased and encouraged by the steady growth of our company. In spite of a challenging business climate, we continue to see many small businesses eager to offer a quality 401(k) plan that won’t break the bank!”, said Chad Parks, CFP, President and CEO of Decimal. Inc. “The under 100-employee market is still very much untapped. We are especially successful with small businesses that decide to establish a 401(k) plan for the first time. We are encouraged to come across more and more educated and savvy business owners who understand the pitfalls of some insurance-based or web-only 401(k) plans - such as hidden asset fees, proprietary mutual funds, “do-it-yourself” plan setup or email only customer support”.

“Our growth has been fueled by key distribution relationships we forged early on and continue to nurture and build up through various marketing strategies. As these relationships are maturing, we are establishing new ones with payroll companies, regional banks and RIAs (Registered Investment Advisors). Finally, our business model is proving successful in the under 100-employee market – The flat fee revenue structure (as opposed to one that relies on assets) allows us to service startup plans with no or low assets in an unbiased and cost effective manner.”

“We are forecasting a strong second half of 2002. We are already seeing the signs of a very busy summer, with a significant increase in the lead flow from our distribution partners. A very encouraging sign, considering that we are entering what is typically the slow season for the industry.”

About Decimal, Inc.
Decimal is an online retirement company that offers a new breed of Web-based retirement plans that combine attentive customer support with cost effective Web delivery. Founded by a team of industry experts, Decimal’s first product is The Online 401(k); an all-inclusive, 401(k) solution designed for small businesses and related distribution channels to provide convenience, savings and service. Decimal also serves the one-person business retirement market with its web-based retirement plan called Single(k)™. The company is headquartered in San Francisco, CA and can be reached toll-free at 877-775-401k or through www.theonline401k.com.

E-mail us at press@theonline401k.com
or call us at 877.775.401k.